Notes from the work.Numbers included.
Meta ads, content production, branding and social media, written from real campaigns by the Digital Lineup team in Multan, Pakistan.
Brand Identity Design in Pakistan: From Logo to Brand Book, Built on Three Real Launches
Brand identity design in Pakistan, step by step: how we took a restaurant, a beauty studio and an agency from first brief to logo, brand book and launch.
Admissions Marketing in Pakistan: How a Multan College Started 5,576 Conversations
Admissions marketing in Pakistan from real Meta ads data: 5,576 student and parent conversations for a Multan college, at about $0.08 each.
Solar Company Marketing in Pakistan: What We Learned Growing Apex Solar and Solar Mandee
Solar company marketing in Pakistan from real work: an 11M-view creator film, an installer rewards programme, three expos and a page grown to 150K followers.
How to Choose a Digital Marketing Agency in Pakistan: 10 Questions to Ask Before You Pay
Ten questions that separate a real digital marketing agency in Pakistan from a page that posts for you: ownership, video, reporting and red flags.
Meta Ads for TV Mounting Businesses: How a Perth Installer Went From 9 to 135 Leads a Month
Real Meta Ads numbers from a Perth TV mounting and picture hanging business: 388 leads in five months and cost per lead down from $119.63 to $32.17 AUD.
Restaurant and Bakery Marketing in Multan: What Actually Sells on Social Media
What sold on social media for Shangrilla's bakery, Chinese restaurant and garden BBQ in Multan, including a launch that worked with zero ad spend.